How to insert the event SNIPPET (Conversion event) from GOOGLE ADS

The Google ADS event SNIPPET is used to record conversions on a page.

To install it in a way that it is triggered when a specific button is clicked, as is the case with the conversion event, follow the tutorial below:

1. Access your page editor;
2. Click on the button where you want to insert the event and then click on "Edit";

3. In the "Code" tab, find the "Button Javascript" field and insert the code below exactly as shwn into the "Button JavaScript" field;

gtag('event', 'conversion', {
  'send_to': 'AW-0000000000/yuKJCLmigoMYEMSXt_wo'
});

4. The only change required is to replace AW-0000000000 with your Google Tag ID;
5. Next, click Save and refresh your page.

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Updated on: 08/19/2026