How to insert the event SNIPPET (Conversion event) from GOOGLE ADS

The Google ADS event SNIPPET is used to record conversions on a page.

To install it in a way that it is triggered when a specific button is clicked, as is the case with the conversion event, follow the tutorial below:

1. Access your page editor;
2. Click on the button where you want to insert the event and then click on "Editar";

3. On the "Código" tab, find the "Javascript do botão" field;

4. Insert exactly this part of the code shown in the example below into the "JavaScript do botão" field;

gtag('event', 'conversion', {
  'send_to': 'AW-0000000000/yuKJCLmigoMYEMSXt_wo'
});

5. Then click save and refresh your page.

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Updated on: 08/01/2026